13 August 2025

• RealScout and Agent Image partner to steal Zillow leads — and give them to you
  Agent Image has partnered with RealScout to integrate lead generation and nurturing tools into their ACCESS website platform, helping agents compete against national portals like Zillow.
• Mortgage rates hit 4-month low and have more room to drop
  Homeowners rushed to refinance last week, and lender data shows homebuyer demand for purchase loans is up 17 percent from a year ago with Federal Reserve rate cuts on deck.
• Keller Williams hires former AT&T, Southwest exec as new CMO
  Texas-based real estate franchisor Keller Williams has hired former AT&T exec Sandra Howard to lead its marketing team. Howard has more than 20 years of marketing and advertising experience with some of the globe's largest brands, including AT&T, Southwest and Burger King.